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AtricleZine - Marketing Tips From The Tag And Ping School of Marketing
You’ve been going 6-to-late; exhausted by running the supersonic treadmill of life and wish you had a different job. But you can’t because you have no time and you’re left spent at the end of every day. Conversely, you’re gut tells you that everything would be different if you could only find the right career match. You could stop hitting the snooze button every morning and get back into enjoying the game of life.You might be surprised to learn that thinking like a CEO will teach you a lot about career planning. Wonder how? Then read on and learn how being a CEO has everything to do with mapping out a successful career.1. As a Chief Exploration Officer, your first step is to engage in self-exploration. It is the key to career planning and decision-making. The better you know yourself, the more informed career decisions you’ll make. One of the best ways to hone in on your natural talents, interests and strengths is to re-visit your childhood years, dreams and passions. What did you love to do? Who did you enjoy being with? What did you like to play most? What were your favorite sports and interests? Did you have any hobbies? Where did you picture yourself in the future? The past often holds the best clues. You might also want to seek the help of a t
Currently the page has a PR0! Why would I buy a link on a PR0 page -- don't worry, still haven't gotten into that happy-pill jar. Because it's a very new popular page on a very popular new site. The site is www.iwebtool.com and it has an Alexa ranking under 2000. The site is about a year old! The page itself holds what I believe will be a very popular webmaster tool that shows you visually all the PR rankings on any webpage on the net. Visual PageRank.
In other words, just type in any url and it will show you visually all the Google PR rankings for all the links on that page, internal links and external links. Valuable information any webmaster or marketer can use. Besides, that page has a cool factor which in my opinion will propel it to a very high PR ranking in the future. There are already a few pages on this site with a PR6 ranking, but all those links have been sold. Once this new page was created, I jumped at a chance to get a link there on that site.
Other places to purchase links:
www.linkhaul.com
www.linkadage.com
www.textlinkbrokers.com
One more Marketing Technique
There is one more important marketing method that makes all the above techniques pale in comparison. This simple technique is article marketing. Write simple informative articles on the subject of your site. Submit these keyword rich articles to online article directories like ezinearticles.com and place links back to your site in the resource box at the end of each article.
Article writing is one
When you are doing affiliate marketing, you know the importance of building your own list. So you start to build your own list and you start to realize that you are not making many sales. What is the reason that despite having a big list, you are still not able to make many sales?The reason might be because the customers have not trusted you yet. If you have a big but unresponsive list, you will still not be able to make many sales. It is a known fact that people will only buy from people that they trust. When you are willing to do the extra things for your customers, your customers will feel that you are the guy that they can trust because you give lots of values to them. Here are the 3 ways which you can use to build trust with your customers:This will be the 1st method. You must always be available for a little basic product service especially when some of your customers just bought the products. People always have the fear of that they will be left behind alone once they have made a purchase of the product. The worse kind of feeling that the customer will feel is that you are only interested in their money, not in trying to help them You must avoid this situation as if it does happens, your credibility will be affected. If you have provided support for them eve
What does all those topics have in common?
No, I haven't gotten into the happy-pill jar, just in case you're wondering! What does all those topics have in common? They are all marketing tactics or strategies I am presently using to promote and propel my sites into the ever increasing, all encompassing Internet stratosphere.
Let's face it, there are countless marketing methods, tricks, tips, strategies you can use to give your site an edge over the competition. And yes, there are many marketing secrets left to be told. More being born each day. Countless secrets most of us will never discover, let alone understand.
But what you have to understand, each webmaster or marketer employs a whole set of techniques to promote and propel their sites. Each marketing system is different, each one can develop into a complex creature slowly weaving its presence into the fabric of the world wide web. Might sound a bit fantastic, but it is nevertheless true.
Also know each website on the Internet has its own unique linking structure, connections, keywords, traffic... its own unique genetic link-code. Why should da Vinci have all the fun!
Each webmaster, whether they realize it or not, creates this unique linking structure for each site they build. From day one, when the first link is placed on their site -- this complex marketing structure is put into motion. What makes some sites succeed, what makes them become successful automatic profit generating machines... while others fail? That is the real question. That is the only real secret you need to know.
Of course, a site's content plays a major role, but even two sites with more or less the same content will have two totally different dynamic linking structures created. One may succeed, the other fail.
So in this line of thinking, I thought I would tell you some of the marketing strategies I use for my sites and also reveal what I believe to be the underlying factor that is key to the whole shebang. Tactics that will promote and propel your site into the center of the world wide web. Are you Ready? Here goes:
Tag and Ping
A few years back, it was all blog and ping. This technique really worked for a while. You wrote a keyword rich entry into one of your blogs and then pinged this entry with one of the many blogging directories or sites like MyYahoo to get the information spidered and indexed. The search engines wised up quickly and it no longer works as well.
Now, you will hear the magic words 'Tag and Ping' till you're sick of hearing them. This is a method I have been using for some time. It's basically the same thing, only you're using the tag or tagging system of such sites as Technorati to draw attention to your tag or keyword.
It has a special application for keyword marketing and is very effective for getting traffic and links to your keywords. One simple way to use tags with Technorati:
<*a href="http://technorati.com/tag/Computers" rel="tag">Computers<*/a> (remove asterisks in actual code)
Or if your blogging software supports categories; this will be recognized by Technorati as a tag.
Since this is a relatively new way of marketing your site, expect it to work for a little while. Until the spammers get in and ruin it, like they did to blog comments.
Google Analytics
This is a free program from Google that every webmaster should be using. If you don't use it -- get it! www.google.com/analytics
Google Analytics will give you priceless information about your sites, your links, your visitors and your marketing. It will show you which pages are working, which pages are not working. It will tell you which pages holds your visitor's attention, which pages lead to your marketing goals/sales...in other words it will tell you how effective your site is at getting the job done.
The more knowledge you have about your site, the more successful it will be. A lot of times, being a success is finding/tracking the one method or technique that works and repeating it again and again on your other pages or sites. Google analytics will help you find the successful techniques on your site. Then you have to run with them.
Micro-Dissecting Logs
Another valuable source of information about your site is in your daily logs. If you're not dissecting or micro inspecting your daily hosting logs, you're not realizing the full potential of your site. Your site's logs holds the keys to your site's success, it holds the information that will make your site profitable or more profitable.
It will give you information on your site, it will also give you information on your site's visitors. The real key to Internet marketing is finding out what exactly your visitors are looking for and then giving it to them. Find out the exact keywords your visitors type into search engines, then supply the answer or solution on your site. It is as simple as that -- give your visitors what they want.
Whether it is more information on 'the nature of the universe' or where they can purchase the cheapest laptop? Just supply the answer to their question. Your daily logs will give you this information, read them, dissect them and most of all use them to give your visitors what they want. Make your content relevant.
Buying Links
This marketing technique has mixed reviews, many marketers use it -- many discourage it.
You have to be very careful when buying links, know exactly what you're buying and be wary of the search engines who may look down upon this practice. Don't buy any links from link farms, or sites which have been banned from Google. Stay clear of any black hat tricks or methods, play fair and you will win in the long run.
To me, buying links is just another way of advertising your site. If your site or online business is successful, naturally you're going to put some of your profits back into promoting or advertising your site. One way to do this is through buying links on high ranked pages/sites: PR5 or over.
I recently bought my first text link!
It's something I rarely do, mainly because my article writing produces many one-way links back to my site. However, there was one site I just wanted to get a link from, and if it means I have to pay $7 a month for the link, so be it.
Currently the page has a PR0! Why would I buy a link on a PR0 page -- don't worry, still haven't gotten into that happy-pill jar. Because it's a very new popular page on a very popular new site. The site is www.iwebtool.com and it has an Alexa ranking under 2000. The site is about a year old! The page itself holds what I believe will be a very popular webmaster tool that shows you visually all the PR rankings on any webpage on the net. Visual PageRank.
In other words, just type in any url and it will show you visually all the Google PR rankings for all the links on that page, internal links and external links. Valuable information any webmaster or marketer can use. Besides, that page has a cool factor which in my opinion will propel it to a very high PR ranking in the future. There are already a few pages on this site with a PR6 ranking, but all those links have been sold. Once this new page was created, I jumped at a chance to get a link there on that site.
Other places to purchase links:
www.linkhaul.com
www.linkadage.com
www.textlinkbrokers.com
One more Marketing Technique
There is one more important marketing method that makes all the above techniques pale in comparison. This simple technique is article marketing. Write simple informative articles on the subject of your site. Submit these keyword rich articles to online article directories like ezinearticles.com and place links back to your site in the resource box at the end of each article.
Article writing is one
You may be surprised to know that many companies in the US and UK do not put together a water tight contract when dealing with an overseas software services provider. Most of the agreements are done via email with little or no regard to important aspects such as dispute resolution, intellectual property rights, confidentiality issues and employee infringement. If you plan to use an offshore provider soon, here are some basic tips on how to draw up a workable contract which safeguards the interests of both parties:Define deliverables: Since software development is mostly intellectual work and has many grey areas in its definition, it is advisable to define deliverables in a detailed fashion. This helps in making sure that the understanding of the work is clear on both sides and there is no miscommunication of any kind with the supplier. You can also choose to define the change management process and the number of revisions allowed as it makes the deliverables more structured.Mention the acceptance clause: What is good for the goose may not be good for the gander. Though an old saying, there is a huge amount of truth in it. Sometimes the software services provider may consider the work completed whereas you might not accept it. Thus the goal or the premises on which
Of course, a site's content plays a major role, but even two sites with more or less the same content will have two totally different dynamic linking structures created. One may succeed, the other fail.
So in this line of thinking, I thought I would tell you some of the marketing strategies I use for my sites and also reveal what I believe to be the underlying factor that is key to the whole shebang. Tactics that will promote and propel your site into the center of the world wide web. Are you Ready? Here goes:
Tag and Ping
A few years back, it was all blog and ping. This technique really worked for a while. You wrote a keyword rich entry into one of your blogs and then pinged this entry with one of the many blogging directories or sites like MyYahoo to get the information spidered and indexed. The search engines wised up quickly and it no longer works as well.
Now, you will hear the magic words 'Tag and Ping' till you're sick of hearing them. This is a method I have been using for some time. It's basically the same thing, only you're using the tag or tagging system of such sites as Technorati to draw attention to your tag or keyword.
It has a special application for keyword marketing and is very effective for getting traffic and links to your keywords. One simple way to use tags with Technorati:
<*a href="http://technorati.com/tag/Computers" rel="tag">Computers<*/a> (remove asterisks in actual code)
Or if your blogging software supports categories; this will be recognized by Technorati as a tag.
Since this is a relatively new way of marketing your site, expect it to work for a little while. Until the spammers get in and ruin it, like they did to blog comments.
Google Analytics
This is a free program from Google that every webmaster should be using. If you don't use it -- get it! www.google.com/analytics
Google Analytics will give you priceless information about your sites, your links, your visitors and your marketing. It will show you which pages are working, which pages are not working. It will tell you which pages holds your visitor's attention, which pages lead to your marketing goals/sales...in other words it will tell you how effective your site is at getting the job done.
The more knowledge you have about your site, the more successful it will be. A lot of times, being a success is finding/tracking the one method or technique that works and repeating it again and again on your other pages or sites. Google analytics will help you find the successful techniques on your site. Then you have to run with them.
Micro-Dissecting Logs
Another valuable source of information about your site is in your daily logs. If you're not dissecting or micro inspecting your daily hosting logs, you're not realizing the full potential of your site. Your site's logs holds the keys to your site's success, it holds the information that will make your site profitable or more profitable.
It will give you information on your site, it will also give you information on your site's visitors. The real key to Internet marketing is finding out what exactly your visitors are looking for and then giving it to them. Find out the exact keywords your visitors type into search engines, then supply the answer or solution on your site. It is as simple as that -- give your visitors what they want.
Whether it is more information on 'the nature of the universe' or where they can purchase the cheapest laptop? Just supply the answer to their question. Your daily logs will give you this information, read them, dissect them and most of all use them to give your visitors what they want. Make your content relevant.
Buying Links
This marketing technique has mixed reviews, many marketers use it -- many discourage it.
You have to be very careful when buying links, know exactly what you're buying and be wary of the search engines who may look down upon this practice. Don't buy any links from link farms, or sites which have been banned from Google. Stay clear of any black hat tricks or methods, play fair and you will win in the long run.
To me, buying links is just another way of advertising your site. If your site or online business is successful, naturally you're going to put some of your profits back into promoting or advertising your site. One way to do this is through buying links on high ranked pages/sites: PR5 or over.
I recently bought my first text link!
It's something I rarely do, mainly because my article writing produces many one-way links back to my site. However, there was one site I just wanted to get a link from, and if it means I have to pay $7 a month for the link, so be it.
Currently the page has a PR0! Why would I buy a link on a PR0 page -- don't worry, still haven't gotten into that happy-pill jar. Because it's a very new popular page on a very popular new site. The site is www.iwebtool.com and it has an Alexa ranking under 2000. The site is about a year old! The page itself holds what I believe will be a very popular webmaster tool that shows you visually all the PR rankings on any webpage on the net. Visual PageRank.
In other words, just type in any url and it will show you visually all the Google PR rankings for all the links on that page, internal links and external links. Valuable information any webmaster or marketer can use. Besides, that page has a cool factor which in my opinion will propel it to a very high PR ranking in the future. There are already a few pages on this site with a PR6 ranking, but all those links have been sold. Once this new page was created, I jumped at a chance to get a link there on that site.
Other places to purchase links:
www.linkhaul.com
www.linkadage.com
www.textlinkbrokers.com
One more Marketing Technique
There is one more important marketing method that makes all the above techniques pale in comparison. This simple technique is article marketing. Write simple informative articles on the subject of your site. Submit these keyword rich articles to online article directories like ezinearticles.com and place links back to your site in the resource box at the end of each article.
Article writing is one
Ten years ago I started my first online business venture out of the basement office of my home. I put together a Web site selling scrapbook products on my wife’s suggestion that scrapbooking was emerging as a hot niche in the crafting industry.Keeping up with the day to day chores of running my own business challenged me to manage my time wisely. Preparing my email newsletter each month consumed many hours of my time. I wrote the sales copy and made sure all the links in the newsletter worked correctly. Cleaning my mailing list of email addresses I dreaded the most.I wanted to make sure that all unsubscribe requests got properly removed from my list. The software maintaining my list had no reliable way of accomplishing this task so I did it all manually. I broadcast my newsletter to my squeaky clean list but how much time did it take me to keep it that way? Answer: Way too much time.Penny wise and pound foolish means being cautious with small amounts of money but careless with large amounts. What large amounts of money was I being foolish with? My time. Time is money and being cautious with my money by purchasing inexpensive email marketing software (penny wise) resulted in using way too much time (pound foolish) because the software woefully lacked fe
Since this is a relatively new way of marketing your site, expect it to work for a little while. Until the spammers get in and ruin it, like they did to blog comments.
Google Analytics
This is a free program from Google that every webmaster should be using. If you don't use it -- get it! www.google.com/analytics
Google Analytics will give you priceless information about your sites, your links, your visitors and your marketing. It will show you which pages are working, which pages are not working. It will tell you which pages holds your visitor's attention, which pages lead to your marketing goals/sales...in other words it will tell you how effective your site is at getting the job done.
The more knowledge you have about your site, the more successful it will be. A lot of times, being a success is finding/tracking the one method or technique that works and repeating it again and again on your other pages or sites. Google analytics will help you find the successful techniques on your site. Then you have to run with them.
Micro-Dissecting Logs
Another valuable source of information about your site is in your daily logs. If you're not dissecting or micro inspecting your daily hosting logs, you're not realizing the full potential of your site. Your site's logs holds the keys to your site's success, it holds the information that will make your site profitable or more profitable.
It will give you information on your site, it will also give you information on your site's visitors. The real key to Internet marketing is finding out what exactly your visitors are looking for and then giving it to them. Find out the exact keywords your visitors type into search engines, then supply the answer or solution on your site. It is as simple as that -- give your visitors what they want.
Whether it is more information on 'the nature of the universe' or where they can purchase the cheapest laptop? Just supply the answer to their question. Your daily logs will give you this information, read them, dissect them and most of all use them to give your visitors what they want. Make your content relevant.
Buying Links
This marketing technique has mixed reviews, many marketers use it -- many discourage it.
You have to be very careful when buying links, know exactly what you're buying and be wary of the search engines who may look down upon this practice. Don't buy any links from link farms, or sites which have been banned from Google. Stay clear of any black hat tricks or methods, play fair and you will win in the long run.
To me, buying links is just another way of advertising your site. If your site or online business is successful, naturally you're going to put some of your profits back into promoting or advertising your site. One way to do this is through buying links on high ranked pages/sites: PR5 or over.
I recently bought my first text link!
It's something I rarely do, mainly because my article writing produces many one-way links back to my site. However, there was one site I just wanted to get a link from, and if it means I have to pay $7 a month for the link, so be it.
Currently the page has a PR0! Why would I buy a link on a PR0 page -- don't worry, still haven't gotten into that happy-pill jar. Because it's a very new popular page on a very popular new site. The site is www.iwebtool.com and it has an Alexa ranking under 2000. The site is about a year old! The page itself holds what I believe will be a very popular webmaster tool that shows you visually all the PR rankings on any webpage on the net. Visual PageRank.
In other words, just type in any url and it will show you visually all the Google PR rankings for all the links on that page, internal links and external links. Valuable information any webmaster or marketer can use. Besides, that page has a cool factor which in my opinion will propel it to a very high PR ranking in the future. There are already a few pages on this site with a PR6 ranking, but all those links have been sold. Once this new page was created, I jumped at a chance to get a link there on that site.
Other places to purchase links:
www.linkhaul.com
www.linkadage.com
www.textlinkbrokers.com
One more Marketing Technique
There is one more important marketing method that makes all the above techniques pale in comparison. This simple technique is article marketing. Write simple informative articles on the subject of your site. Submit these keyword rich articles to online article directories like ezinearticles.com and place links back to your site in the resource box at the end of each article.
Article writing is one
A crisis, emergency or disaster can happen at anytime and anywhere.Just ask the residents of Darwin in Australia's Northern Territory.Imagine a late afternoon on Christmas Eve thirty years ago, and looking outside to see your street cloaked by heavy low cloud and your windows being rattled by ever stronger rain squalls and wind gusts.Two-hours after an eerie tropical sunset another check shows the winds are picking up sheets of corrugated iron and hurling them around like autumn leaves in a light breeze.By midnight, as Santa was meant to bring the children of Darwin their presents, the damage is becoming serious. Over the next six hours Cyclone Tracy substantially destroys Darwin killing 65 people - 49 on land, and 16 at sea.As dawn breaks on Christmas Day 1974, the early light reveals the devastating damage - 145 serious injuries, more than 500 with minor incidents, 70 per cent of houses are destroyed costing the community over $800 million dollars.Wind gusts of 217 km/h were recorded before the anemometer was blown off its base and ceased functioningThe point is a disaster can strike when you least expect it.And the media is far more demanding now than 30 years ago in 1974.By preparing for such an event and having
Whether it is more information on 'the nature of the universe' or where they can purchase the cheapest laptop? Just supply the answer to their question. Your daily logs will give you this information, read them, dissect them and most of all use them to give your visitors what they want. Make your content relevant.
Buying Links
This marketing technique has mixed reviews, many marketers use it -- many discourage it.
You have to be very careful when buying links, know exactly what you're buying and be wary of the search engines who may look down upon this practice. Don't buy any links from link farms, or sites which have been banned from Google. Stay clear of any black hat tricks or methods, play fair and you will win in the long run.
To me, buying links is just another way of advertising your site. If your site or online business is successful, naturally you're going to put some of your profits back into promoting or advertising your site. One way to do this is through buying links on high ranked pages/sites: PR5 or over.
I recently bought my first text link!
It's something I rarely do, mainly because my article writing produces many one-way links back to my site. However, there was one site I just wanted to get a link from, and if it means I have to pay $7 a month for the link, so be it.
Currently the page has a PR0! Why would I buy a link on a PR0 page -- don't worry, still haven't gotten into that happy-pill jar. Because it's a very new popular page on a very popular new site. The site is www.iwebtool.com and it has an Alexa ranking under 2000. The site is about a year old! The page itself holds what I believe will be a very popular webmaster tool that shows you visually all the PR rankings on any webpage on the net. Visual PageRank.
In other words, just type in any url and it will show you visually all the Google PR rankings for all the links on that page, internal links and external links. Valuable information any webmaster or marketer can use. Besides, that page has a cool factor which in my opinion will propel it to a very high PR ranking in the future. There are already a few pages on this site with a PR6 ranking, but all those links have been sold. Once this new page was created, I jumped at a chance to get a link there on that site.
Other places to purchase links:
www.linkhaul.com
www.linkadage.com
www.textlinkbrokers.com
One more Marketing Technique
There is one more important marketing method that makes all the above techniques pale in comparison. This simple technique is article marketing. Write simple informative articles on the subject of your site. Submit these keyword rich articles to online article directories like ezinearticles.com and place links back to your site in the resource box at the end of each article.
Article writing is one
The dreaded cover letter. This is where you, the job candidate, have to convey all this important information as to why you’re the perfect person for the job. It shouldn’t be that difficult, right? For multiple reasons, however, it makes some job seekers procrastinate applying for jobs. Do you ever find yourself making the following excuses?I’m Not a Good WriterEven if you’re not a writer by trade, you can put together a great cover letter. If you know writing a cover letter is not your strong suit, then research some samples for your career to help you with wording and keywords.Think about what is most important to you to convey to a potential employer and jot that down. It doesn’t have to be perfect the first time around. Concentrate on getting your thoughts on paper. You’ll have time to go back and tweak the sentences.I Don’t Know What Achievements to IncludeBe sure to look at the job announcement for which you are applying. What made you interested in it to begin with? Why did you feel you were qualified? Whatever those reasons are, you need to include them in your cover letter. You may know why you’re qualified, but the employer still has to be convinced.Once you figure out these key achievements, writing them in a sho
Currently the page has a PR0! Why would I buy a link on a PR0 page -- don't worry, still haven't gotten into that happy-pill jar. Because it's a very new popular page on a very popular new site. The site is www.iwebtool.com and it has an Alexa ranking under 2000. The site is about a year old! The page itself holds what I believe will be a very popular webmaster tool that shows you visually all the PR rankings on any webpage on the net. Visual PageRank.
In other words, just type in any url and it will show you visually all the Google PR rankings for all the links on that page, internal links and external links. Valuable information any webmaster or marketer can use. Besides, that page has a cool factor which in my opinion will propel it to a very high PR ranking in the future. There are already a few pages on this site with a PR6 ranking, but all those links have been sold. Once this new page was created, I jumped at a chance to get a link there on that site.
Other places to purchase links:
www.linkhaul.com
www.linkadage.com
www.textlinkbrokers.com
One more Marketing Technique
There is one more important marketing method that makes all the above techniques pale in comparison. This simple technique is article marketing. Write simple informative articles on the subject of your site. Submit these keyword rich articles to online article directories like ezinearticles.com and place links back to your site in the resource box at the end of each article.
Article writing is one of the best methods to market your site, you will be surprised at the effectiveness of this simple marketing technique. Done correctly, it can be your most powerful marketing tool.
Information Core.
Did you get the big picture? Did you get the underlying theme running through all these Internet marketing techniques? The common thread that holds everything together? What makes them effective?
That common thread is Information.
Information runs the web. It is the center. Dispensing this information is a complex system consisting of search engines, directories, websites, blogs... you must entangle and entwine your site as deeply as you can into this information process.
That's why article writing is such an effective marketing tool, it strikes at the center of this essential process. It places your content and your site right in the middle of all this exchange of information. The more relevant your content, the closer you will get to the real action and the more popular your site will become.
Remember, all these marketing techniques are not really secrets, just effective ways you can promote and propel your site or sites closer to the information core that runs the web. The thread that binds everything together. The closer you can get your site to this center, the better it will flourish. The more you can entangle your site into the whole mix.... search engines, directories, links to popular sites... the more successful your site will become.
All these marketing techniques: tag and ping, article marketing, buying links... will help place your site into this information mix. Likewise, Google Analytics, micro-dissecting your logs, and visual pagerank are all information gathering methods every webmaster should use to make this journey easier and quicker. Knowledge is the only real marketing tool you need.
So go 'Tag and Ping' all you like but realize it is just the latest in a long line of marketing techniques you should be using to promote and propel your site closer towards the one common thread that really matters.
Information.
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