AtricleZine - Internet and Businesses Online

American Idol Syndrome
I like Simon, one of three judges on American Idol. I find his feedback refreshingly honest. And while his words startle me with their ego wounding potential, the traditional feel-good, let-you-down-easy, sugar-coated feedback is not much of a gift. It’s hard to tell someone they’re not good enough and their dreams are not going to happen, at least in this venue. But not telling them is no gift either. Some contestants ri

g. It can be easily attached as a sub-domain to your current business website eg: http://blog.MyBusiness.com or as a directory: www.MyBusiness.com/blog/.

So why should your home-based business have a blog? Will it benefit me?

The truth is, a blog is just one part of your marketing strategy, although

Do What Works
"Can you hear me now?"You'd be hard pressed to find someone in the US who doesn't know the company behind that question.So why do big companies, like Verizon, hammer us with the same message over and over? Because it works. And it can work for your company too. But it takes time and repetition to get your message out and heard by your target market.Most small business owners will try something once th

It's fair to say that blogging has taken the Internet by storm over recent years. And it's no surprise that today there are hundreds of thousands of new blogs being launched every day.

But as a home-based business owner, should I have a blog?

To put it bluntly, if you conduct any part of your business over the internet, then Yes, you should have a blog.

So what is a blog?

Wikepedia describe a blog as ..... a weblog (usually shortened to blog) is a web-based publication consisting primarily of periodic articles (normally in reverse chronological order). Although most early weblogs were manually updated, tools to automate the maintenance of such sites made them accessible to a much larger population, and the use of some sort of browser-based software is now a typical aspect of "blogging".

You might be thinking that to set up a blog is far too advanced for me, but that is furtherest from the truth. Blogger.com is a Google-owned hosted blogging platform that is 100% free to use and literally takes only minutes to set up and start posting.

Secondly, you might be thinking it's going to cost too much. Wrong! The only cost is your normal web hosting. You don't even have to purchase a new domain for your blog. It can be easily attached as a sub-domain to your current business website eg: http://blog.MyBusiness.com or as a directory: www.MyBusiness.com/blog/.

So why should your home-based business have a blog? Will it benefit me?

The truth is, a blog is just one part of your marketing strategy, although i

The Six R's for Changing MInds and Overcoming Resistance
This article borrows from Howard Gardner’s book, “Changing Minds” (2004). In order to get people in conflict to cooperate or collaborate sufficiently to settle or resolve their differences, and perhaps achieve reconciliation, it is necessary that they change their minds. The reason they are in dispute is because they are of two different minds about a particular thing, which is what they are fighting over. People do no

s over the internet, then Yes, you should have a blog.

So what is a blog?

So why should your home-based business have a blog? Will it benefit me?

The truth is, a blog is just one part of your marketing strategy, although

Support, Cooperation, and Training for the Project Manager
No matter how experienced, competent, enthusiastic, and intelligent the person chosen for the job of project manager, he or she cannot expect to operate effectively alone, without adequate support and cooperation. This includes the willing cooperation of all staff engaged on the project, whether or not they report to the project manager in the line organization. It also includes support from higher management in the organ

dated, tools to automate the maintenance of such sites made them accessible to a much larger population, and the use of some sort of browser-based software is now a typical aspect of "blogging".

So why should your home-based business have a blog? Will it benefit me?

The truth is, a blog is just one part of your marketing strategy, although

Generating Online CPA Referrals For Accountants
If you are a CPA and are looking to generate CPA referrals and leads online, there is no easier way to do so, and do so quickly, then to create a professional website and set up a PPC campaign via internet search engines. Any professional accountant can do so easily, including CPAs, management accountants, and tax accountants.This article provides an easy step-by-step guide to generating online CPA referrals for ac

logger.com is a Google-owned hosted blogging platform that is 100% free to use and literally takes only minutes to set up and start posting.

So why should your home-based business have a blog? Will it benefit me?

The truth is, a blog is just one part of your marketing strategy, although

Creating Lists to Learn About Yourself, Your Business and Your Customers
I love lists. I make them for everything. And I’m not just talking about groceries, things to do this week or places to see before I die; but more important lists that help me learn about myself, my business and my life.A few years ago when I began writing books, giving speeches and publishing articles, I became obsessed with lists; mainly because they’re easier for other people to follow, and easier for me to wr

g. It can be easily attached as a sub-domain to your current business website eg: http://blog.MyBusiness.com or as a directory: www.MyBusiness.com/blog/.

So why should your home-based business have a blog? Will it benefit me?

The truth is, a blog is just one part of your marketing strategy, although it can quite easily end up being the most valuable and cost-effective way of marketing your business to new and existing clients.

Come to see your blog as a means of getting closer to your intended market.

With a blog, you are giving your home business a personality. You are chatting informally with your market and building that much sought after long-term relationship and trust.

With credibility and trust being what separates successful home business to those that fail, a well-delivered blog can help build a strong rapport with your customers, via you offering insights into your business and your industry. In a low-pressure setting (ie: there should be no hard selling at all), you are networking with your customers in a way that humanizes your business.

So how can a blog work for my home business?

Let's take an example. Your business (which by the way, you run from home) sells PDA add-ons.

By including a blog as an addition to your e-commerce site you could deliver news, facts, figures, views ... in fact, anything to do with your industry.

You can have your rant and raves on topics close to you. You could offer inside tips on using PDA's. You could provide links to other sites of interest tha

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Would you like customers to return, to spend more money and say positive things about your business to other people? This article reveals the number one secret of extraordinary customer service.

A lot of companies have gotten it right in the digital realm, only to drop the ball once you meet them on the physical plane. People show up to shop and retailers don't always have a good grasp of what to do with them.

Many entrepreneurs turn to home business resources when they hit a snag or don't know how to capitalize on an idea. There are many ways to learn from others, some great home business resources are the SBA, internet forums and small business magazines.

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