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    Tips for Your Investor Presentations and Due Diligence Visits
    When you create your power points or walk over to the nearby diner or coffee shop for a quick informal chat with an investor, remember the following:1. Focus and niches are still very much in. Broad brush and shot gun approaches are out.2. Your strategy needs to relate to your competition. If you differ dramatically you must have a defensible reason for doing things differently and it must be supported by customer validation.3. Depth in all areas - technology, domain, implementation, busines
    istant p
    Offshore Outsourcing
    Certain companies contract their businesses or part of their businesses to other companies located in foreign countries. This business procedure is called offshore outsourcing. Offshore outsourcing has become a very feasible trend for companies that are expanding or just trying to reduce their overhead expenses.It makes good economical sense to outsource business to a developing country. Developing countries like India have the human resources to conduct businesses, but they may not have the capital to se
    There was a time in the not too distant pa
    Your Brand is Like a Paint Store
    Your Brand Is Like A Paint Store!I was helping a friend recently with some of her marketing materials.She had taken the bold and exciting step of starting her own business. She decided to make her passion into her livelihood and she started her own interior design company.She loved everything from renovating mansions to painting walls. She had a passion for design and a huge amount of talent.From a marketing perspective, she thought her only job was to come up with a logo and a name.
    s a time in the not too distant p
    Starting a Business with Little Cash: the Bootstrapper's Way
    IntroductionStarting and operating a business with little or no money, or assistance from outside investors, is entirely possible. Before you try to raise a loan or seek capital, give financial bootstrapping a try. The chances are you'll be able to come up with creative ways to avoid giving away equity or pay high interest rates, while having more cash to build the business.Financial bootstrapping offers the lowest-risk way of starting an enterprise while maintaining your greatest
    in the not too distant p
    How's That Working For You?
    I often ask clients to tell me about the management and leadership practices they use. Recently, I asked one client how he organizes priorities and plans his work.He stated that he comes in each day and hits the ground running; he's constantly putting out fires, answering questions, solving problems, etc. Sound familiar? My first question for him was "How's that working for you?"It was obvious to me that it wasn't. This pattern was not allowing him to focus on the true priorities of his job or to
    ot too distant p
    How To Sell To A Woman
    I'm sure you've noticed that selling to women is very different than selling to men... And it's true! Everyone knows that women are the tougher sex to sell to. Men are go-get-em decision makers and women take more time to browse before they decide. Case in point: I have a friend who visited 39 houses before she bought... her male counterpart only visited 4 of those before he was decided. Guess what? The house they bought was the 38th!Research has shown that when you meet the expectations of women,
    istant past when people kept their profess

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