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AtricleZine - I Was Thinking Of You
After crossing the mountains, move and stay close to the valleys. For a commanding view and to ensure better chances of survival, occupy high grounds. When the enemy has occupied high grounds, do not attempt an assault. These are principles fo
Imagine the following opener:
“Hello, Derek? This is Gary Goo
Have you ever made a bad hire and wondered how it happened? The resume looked good, the candidate seemed to interview well — he or she said all the right things — yet after you made the hire you realized you made a big mistake. How could that hap
It sounds like a greeting card, doesn’t it?
And why shouldn’t it?
Is there any prohibition against starting a sales conversation with these or similar words?
Hallmark has been doing very nicely, thank you, forever capturing the sound of sincerity with their slogans, and salespeople can learn a lot from these and similar phrase masters.
As I’ve said elsewhere, there are literally hundreds of ways to greet prospects and customers, while breaking the ice. Of course, you can have formal approaches that announce special sales, and the like.
And they’re fine, but what do you do between sales? What is your reason for calling, then?
Imagine the following opener:
“Hello, Derek? This is Gary Good
Thank your lucky stars that you live in an era in which it is taken for granted that you’ll have a lot of jobs in your career.I say this because you’ll get a chance to be influenced by a number of managers and business owners, and each one
Hallmark has been doing very nicely, thank you, forever capturing the sound of sincerity with their slogans, and salespeople can learn a lot from these and similar phrase masters.
As I’ve said elsewhere, there are literally hundreds of ways to greet prospects and customers, while breaking the ice. Of course, you can have formal approaches that announce special sales, and the like.
And they’re fine, but what do you do between sales? What is your reason for calling, then?
Imagine the following opener:
“Hello, Derek? This is Gary Goo
Consistency in your business advertising is paramount. If you have colorful brochures, which state information about your business but it does not match the advertisements that the customers see in the newspaper and in your radio advertising sen
As I’ve said elsewhere, there are literally hundreds of ways to greet prospects and customers, while breaking the ice. Of course, you can have formal approaches that announce special sales, and the like.
And they’re fine, but what do you do between sales? What is your reason for calling, then?
Imagine the following opener:
“Hello, Derek? This is Gary Goo
When doing medical billing of claims through electronic transmission media, the GE0 record is fairly new as enteral nutrition wasn't always something that was billable. In this installment of our GE0 CMN series, we cover fields 9 through 14.
And they’re fine, but what do you do between sales? What is your reason for calling, then?
Imagine the following opener:
“Hello, Derek? This is Gary Goo
Let me ask you a question…Is it safe to assume that you’re one of those people who wishes to make a ton of money, sitting at home in the same clothes you woke in this morning because you don’t want to work the normal nine-to-fiver.L
Imagine the following opener:
“Hello, Derek? This is Gary Goodman with Customersatisfaction.com. How’s it going? Good. I was looking at the paper and reading about some interesting remodeling projects, and you popped into mind, and I thought it would be a good time to catch up with you. How’s business?”
The most important purpose served by an opener is to give YOU a feeling that the call is justified. Mostly, customers are happy to hear from us; we need to get over our call reluctance, and any concerns that we might foster about sounding foolish.
Here’s my basic criterion for having a decent opener:
Can you write it out, in everyday, conversational l
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