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AtricleZine - Top Ten Things to Think About Before You Go With Print on Demand
If you are a homeowner trying to sell one home while purchasing another, financing can be a tricky proposition. No one wants to carry two mortgages; even if you could qualify, keeping up on the payments can be difficult. Bridge financing could help you obtain manageable financing to purchase your new home and secure your old home until the sale. Here is what you need to know about your bridge financing options.Bridge financing is a short term loan to help you secure financing to purchase you new mortgage while carrying your old home until it sells. Bridge loans are available for up to 90% of the equity in your old home. You use the bridge loan to finance the purchase of your new home and carry both mortgages until the sale of your old home.Once you sell your old home you can use the money to pay off the bridge loan and your finance charges. You have the option of carrying the bridge financing for u
5. Check the quality offered by the POD company.
If your cover is amateur, your book won't sell. Be sure to have a cover designer help you. If you didn't get feedback on all the parts that go into a quality book, don't expect the POD company to fix it. Be sure you include an order page, a testimonial page, a copyright page. Get help from a book designer for this. Although it seems like a lot of steps, when you choose a pro to assist along the way, you will save thousands of dollars in mistakes as well as a lot of wasted time.
6. Open yourself up to learning more about internet marketing.
Did you know not everyone out there will want to distribute or sell your book? Bookstores don't like POD books because they are higher priced than traditionally published, mass-produced books and if they don't sell
“Which is the shortest way to London?” was the question for the best answer to which a London newspaper offered a substantial cash prize. The answer which won the prize was, “The shortest way to London is good company.” All travelers know how true that answer is. Good company shortens any journey, however long. In such company time flies, miles slip rapidly past, and the end is reached almost before one is aware of it . . . -- Choice Gleaning, Encyclopedia of 7700 Illustration, edited by Paul Lee TanEach day in business is a journey. Our offices and cubicles are our staterooms, coaches and SUVs which take us to destinations both exotic and mundane. The employee lunchroom is a place to break bread, relax and talk. Our fellow workers, our companions, join us on our journey and they can make that journey more interesting, more enjoyable, and especially more productive.When we lis
You, like many other authors who don't want to go the long hard road with traditional publishing, and who like the low cost and seemingly easiest and best way to publish a book, Print on Demand Publishing looks good. They print one book at a time when it's ordered.
But, think again. After many years of authors coming to me saying they did not make money going with a POD, and my research noticing the poor payoffs from Print on Demand, as an author's advocate, I say, think again.
Top Ten Things to Think About Before you Go With Print on Demand
1. Notice how many other authors and books are listed on the POD web site.
Like a brick and mortar bookstore, your audience won't go to the Print on Demand site looking for your specific book. In fact, the people who go are other authors like you. They don't want to buy your book, they visit because they think this is a simple way to be on a web site where one can sell books. So who will buy?
2. Notice that when you do get listed you get only a few hundred words to describe reasons people should buy your book.
That's not enough to compel your visitor to buy your book. Without a doubt, the authors that make real money are the ones who put up an book web site. Talk about simple. You can create a three-page book sales letter site that when marketed, will bring only the prime prospects to it. The ones who are already your targeted market. These kind of sites cost less than $550. That's a low investment for a big pay off.
3. Print on Demand Publishing Means Printing
These companies aren't really publishers just because they take your book and create digital copies for you. They are printers.
If they are printers, then they are really charging too much. And, they have control of your book and can charge you 40-50% commission before you get copies of you book. If you go Print on Demand, it's much better to go with a POD printer such as Deharts.com where you maintain full control of the book. You or your fulfillment person takes delivery of the books and distributes as you need. Your coach advises to print only the number you can sell in three to four months. Now, you have more cash flow to spend on promotion, publicity, and marketing.
4. Research the POD company well.
Has it been in business for years and has a solid track record?
If they go out of business, your book goes out too. The list of Print on Demand sins is long. An example: One popular POD company may be cheap, but you cannot talk to a real person for customer service. Automatic or email service is no service. Recently, one really fine author researched 10 of them and was totally confused. I asked him what were the prices and service promised? Over $3000 for some. He wasn't sure what he got for that. Many companies charge little to publish, but require extra money for editing, proofs, art work, and marketing kits.
These marketing kits will not payoff for the author.
Beware of what you spend because like other publishers, POD people will not market your book well enough for you to make big money.. I advised this quality author to create a small web site or add a sales letter to his branding web site. Then, check out the internet and use free article writing and submitting to high-traffic web sites (advanced article marketing) to bring people to his web site.
5. Check the quality offered by the POD company.
If your cover is amateur, your book won't sell. Be sure to have a cover designer help you. If you didn't get feedback on all the parts that go into a quality book, don't expect the POD company to fix it. Be sure you include an order page, a testimonial page, a copyright page. Get help from a book designer for this. Although it seems like a lot of steps, when you choose a pro to assist along the way, you will save thousands of dollars in mistakes as well as a lot of wasted time.
6. Open yourself up to learning more about internet marketing.
Did you know not everyone out there will want to distribute or sell your book? Bookstores don't like POD books because they are higher priced than traditionally published, mass-produced books and if they don't sell
Due to the massive number of complaints on fraudulent business practices from unscroupolous and less than ethical Business Opportunity (Biz Op) sellers the Federal Trade Commission (FTC) have proposed additional rules on this business model. Does this mean all Business Opportunity Sellers or Specialists are bad? Absolutely not, in fact there are over 100,000 folks making money quite legitimately using this venue. But the FTC is worried about the challenge of enforcing all this in the future.In their official proposed rule making changes report they outline some of the problems in reality based terms below;“Sellers of fraudulent work-at-home opportunities deceive their victims with promises of an ongoing relationship in which the seller will buy the output that opportunity purchasers produce. These sellers often misrepresent that there is a market for a purchaser’s goods and services, just as sellers of f
2. Notice that when you do get listed you get only a few hundred words to describe reasons people should buy your book.
That's not enough to compel your visitor to buy your book. Without a doubt, the authors that make real money are the ones who put up an book web site. Talk about simple. You can create a three-page book sales letter site that when marketed, will bring only the prime prospects to it. The ones who are already your targeted market. These kind of sites cost less than $550. That's a low investment for a big pay off.
3. Print on Demand Publishing Means Printing
These companies aren't really publishers just because they take your book and create digital copies for you. They are printers.
If they are printers, then they are really charging too much. And, they have control of your book and can charge you 40-50% commission before you get copies of you book. If you go Print on Demand, it's much better to go with a POD printer such as Deharts.com where you maintain full control of the book. You or your fulfillment person takes delivery of the books and distributes as you need. Your coach advises to print only the number you can sell in three to four months. Now, you have more cash flow to spend on promotion, publicity, and marketing.
4. Research the POD company well.
Has it been in business for years and has a solid track record?
If they go out of business, your book goes out too. The list of Print on Demand sins is long. An example: One popular POD company may be cheap, but you cannot talk to a real person for customer service. Automatic or email service is no service. Recently, one really fine author researched 10 of them and was totally confused. I asked him what were the prices and service promised? Over $3000 for some. He wasn't sure what he got for that. Many companies charge little to publish, but require extra money for editing, proofs, art work, and marketing kits.
These marketing kits will not payoff for the author.
Beware of what you spend because like other publishers, POD people will not market your book well enough for you to make big money.. I advised this quality author to create a small web site or add a sales letter to his branding web site. Then, check out the internet and use free article writing and submitting to high-traffic web sites (advanced article marketing) to bring people to his web site.
5. Check the quality offered by the POD company.
If your cover is amateur, your book won't sell. Be sure to have a cover designer help you. If you didn't get feedback on all the parts that go into a quality book, don't expect the POD company to fix it. Be sure you include an order page, a testimonial page, a copyright page. Get help from a book designer for this. Although it seems like a lot of steps, when you choose a pro to assist along the way, you will save thousands of dollars in mistakes as well as a lot of wasted time.
6. Open yourself up to learning more about internet marketing.
Did you know not everyone out there will want to distribute or sell your book? Bookstores don't like POD books because they are higher priced than traditionally published, mass-produced books and if they don't sell
When it comes to money, control is everything. Have you ever noticed how out-of-control your entire life can seem when you are up to your ears in debt? It can almost paralyze other parts of your life. You are stressed. You can't think, you can't sleep and you dread paying the bills or checking your account balances.Do you know why?Because you are letting your finances control you. You have given up control. But finances just can't run themselves. You can't ignore your money situation. You can't charge on your credit cards and then ignore the fact that you can't pay for it. Eventually, it will all catch up with you.I've heard it said by many financial advisors that once you are able to control your finances, the rest of your life will fall in order. That is because the same self-control you use in managing your money will affect other aspects of your life. For example, people who live frugally ofte
If they are printers, then they are really charging too much. And, they have control of your book and can charge you 40-50% commission before you get copies of you book. If you go Print on Demand, it's much better to go with a POD printer such as Deharts.com where you maintain full control of the book. You or your fulfillment person takes delivery of the books and distributes as you need. Your coach advises to print only the number you can sell in three to four months. Now, you have more cash flow to spend on promotion, publicity, and marketing.
4. Research the POD company well.
Has it been in business for years and has a solid track record?
If they go out of business, your book goes out too. The list of Print on Demand sins is long. An example: One popular POD company may be cheap, but you cannot talk to a real person for customer service. Automatic or email service is no service. Recently, one really fine author researched 10 of them and was totally confused. I asked him what were the prices and service promised? Over $3000 for some. He wasn't sure what he got for that. Many companies charge little to publish, but require extra money for editing, proofs, art work, and marketing kits.
These marketing kits will not payoff for the author.
Beware of what you spend because like other publishers, POD people will not market your book well enough for you to make big money.. I advised this quality author to create a small web site or add a sales letter to his branding web site. Then, check out the internet and use free article writing and submitting to high-traffic web sites (advanced article marketing) to bring people to his web site.
5. Check the quality offered by the POD company.
If your cover is amateur, your book won't sell. Be sure to have a cover designer help you. If you didn't get feedback on all the parts that go into a quality book, don't expect the POD company to fix it. Be sure you include an order page, a testimonial page, a copyright page. Get help from a book designer for this. Although it seems like a lot of steps, when you choose a pro to assist along the way, you will save thousands of dollars in mistakes as well as a lot of wasted time.
6. Open yourself up to learning more about internet marketing.
Did you know not everyone out there will want to distribute or sell your book? Bookstores don't like POD books because they are higher priced than traditionally published, mass-produced books and if they don't sell
Debts hamper a person’s financial standing and could even lead to health problems. Most debt problems start with credit cards. People keep many credit cards and take loans to pay the credit card debt. If a person is spending more than his income, then it is natural that the person will fall into a debt trap. To rid oneself of the debt trap, a person should consult a debt counselor.According to estimates, nearly one third of the population is under deep financial stress. This is due to improper use of available finances. People tend to over spend when they have the knowledge of having a credit card. A debt counselor is the one who counsels such people and enables them to get their finances on the right track. The first suggestion, a debt counselor invariably offers is to get rid of all credit cards. Then they look at your financial history, present financial status etc and draw a blue print for you. If required
These marketing kits will not payoff for the author.
Beware of what you spend because like other publishers, POD people will not market your book well enough for you to make big money.. I advised this quality author to create a small web site or add a sales letter to his branding web site. Then, check out the internet and use free article writing and submitting to high-traffic web sites (advanced article marketing) to bring people to his web site.
5. Check the quality offered by the POD company.
If your cover is amateur, your book won't sell. Be sure to have a cover designer help you. If you didn't get feedback on all the parts that go into a quality book, don't expect the POD company to fix it. Be sure you include an order page, a testimonial page, a copyright page. Get help from a book designer for this. Although it seems like a lot of steps, when you choose a pro to assist along the way, you will save thousands of dollars in mistakes as well as a lot of wasted time.
6. Open yourself up to learning more about internet marketing.
Did you know not everyone out there will want to distribute or sell your book? Bookstores don't like POD books because they are higher priced than traditionally published, mass-produced books and if they don't sell
The ability to create simple, attractive and functional web pages is a highly marketable skill. There is a huge and growing demand for websites and web content, especially for smaller organizations who often can’t afford to hire a full-service web design firm.Readers often ask me whether it’s necessary to take expensive web design courses or to learn HTML right away to get started in this niche. Is there a cheaper way of learning these skills?If I were in your shoes, my best investment would be to learn how to use a popular and well-supported website creation software package.Notice that I said “popular and well-supported.” There are plenty of What You See Is What You Get (WYSIWYG) web page creators out there that allow you to cut-and-paste and drag-and-drop your way to create simple, effective websites.For instance, you could check out programs such as the 123 WysiWyg HTML
5. Check the quality offered by the POD company.
If your cover is amateur, your book won't sell. Be sure to have a cover designer help you. If you didn't get feedback on all the parts that go into a quality book, don't expect the POD company to fix it. Be sure you include an order page, a testimonial page, a copyright page. Get help from a book designer for this. Although it seems like a lot of steps, when you choose a pro to assist along the way, you will save thousands of dollars in mistakes as well as a lot of wasted time.
6. Open yourself up to learning more about internet marketing.
Did you know not everyone out there will want to distribute or sell your book? Bookstores don't like POD books because they are higher priced than traditionally published, mass-produced books and if they don't sell, can't be returned.
It's natural to fear something you don't know much about. Yet, the only way to take a so so success to outstanding is to market your book on the web. It's a learn by doing thing. You can take a teleclass, get a mentor, hire a coach, or just copycat other pros who are doing well.
After the traditional route not working, and the POD route with too little payoff, like me, you can find a new path that will work for your quality book.
Your coach was a newbie six years ago, and kicking and screaming, she bumbled her way to learn how to put up a quality web site that sells books. Mentored by pros and her computer/technical assistant, she learned a natural, organic way to market books. Writing and submitting articles. This article marketing has paid off, and today she still maintains thousands of daily visitors and book sales to match.
7. Think about problems that will come up with this technology.
Complaints from others reign huge. Problems with submitting your document--your system and the POD system aren't compatible. Problems with the rights of the book. Remember, this book will be with thousands of others listed on the site. That's not good odds yours will sell well there. Email service will make you tear your hair out sometimes. Get advice before you go this route from a reliable source before you jump.
8. Study the contract. Make sure you retain the rights. Check the length of the contract. Make sure you can get out of it if you need to. Many authors simply give up after a year from frustration, and let their book die.
9. Think about editing, proofing and what you will get for your money. Most POD companies do not edit. They merely print your book as is. These flaws when printed point to you as an amateur. If you do pay $100 or so to get 25 corrections, remember, you will probably pay a lot more after that because more corrections are needed. It's best to use a professional editor and even a book designer ahead so your book showcases its quality. You'll save money in the long run and raise your confidence you are on the right path.
10. Be sure you can sell this book before you spend time and money with Print on Demand.
Hindsight is expensive. Most authors charge into the Light Brigade writing a book they want to write. Too bad, because they needed to make sure a ready audience needed and wanted the book first. When an author writes a book for a preferred audience, the book will be well organized, engage its readers each paragraph of each chapter, and will be well recommended by their 24/7 sales team--the ones who finish the book and love it.
Avoid disappointment and heartache of low book sales. Most authors want someone else to promote the book. They don't know which way to turn to get reliable but reasonable services and books to help them on their journey.
Before you leap, ask yourself,"What will I really do to market this book?" If you won't do anything, then keep your book as an eBook that doesn't cost to share.
Now that you know what to check before you choose Print on Demand, you'll be better armed to make the right choices.
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